Why Do I Need To Be Structuring The Data On My Website?

Structuring your data, or having structured data, is just about the most confusing thing to happen to SEO since the inception of SEO itself. If you have trouble wrapping your mind around basic SEO like meta tags and canonicalization, then schema markup via Microdata or JSON-JD is likely going to sound like quantum physics; and… Read More Why Do I Need To Be Structuring The Data On My Website?

Why You Should Be Sending Your Employees To Digital Conferences

In the world of sales and leadership, folks are constantly networking, doing lunch, meeting with lead groups, and going to seminars and conferences all the time. These activities build relationships, secure accounts, and grow revenue. It is the cost of doing business some would say. When looking to send the someone from the marketing or… Read More Why You Should Be Sending Your Employees To Digital Conferences

In-House SEO, Agencies, or SEO Software? How To Find Your Strategy

When looking at creating a robust SEO strategy, I am often candidly asked “what method should I choose?” These methods of deploying a strategy people speak of get bucketed into three areas: Using SEO Software and Tools SEO Agency or a Consultant In-House SEO I want to begin by saying one is not better than the other. I… Read More In-House SEO, Agencies, or SEO Software? How To Find Your Strategy

Action Plan to Growth Hack Your Non-Techie Local Business

In my experience helping small businesses with local digital marketing, owners believe their budgets are their largest downfall. Often they feel like they do not have the spend to make a dent in their markets. Every day, however, startups in the tech sectors are gaining huge ground using what are known as “growth hacking” techniques.… Read More Action Plan to Growth Hack Your Non-Techie Local Business

Products This Dad Did Not Regret Buying For His Baby Girl

I see many dads not taking enough research into their soon-to-be-here baby. The products and accessories you will soon use every day will astound you, so study up! Many mom blogs are filled with things that made mom’s life easier, but what about that dad that didn’t have much say? He is now utilizing products… Read More Products This Dad Did Not Regret Buying For His Baby Girl

3 Simple Ideas That Create an Attractive Social Strategy

Drive traffic, gain leads, close sales. It is today’s big talk in businesses when they talk about strategy and why they are on social media. Still baffles many on how some business actually do that though. Too often automation has become the default way for running your social presence. Businesses and marketers log-in once a… Read More 3 Simple Ideas That Create an Attractive Social Strategy